only available in Canada

Built to bridge the gap between rugged off-road grip and everyday drivability, the Atlas Tires Priva R/T delivers confident traction in snow, mud, and rough terrain, without sacrificing load strength or stability.

With 3-Peak Mountain Snowflake (3PMSF) certification, it’s a true all-weather, all-terrain replacement ready for demanding conditions year-round.

Features:

VARIABLE PITCH TREAD PATTERN
Innovative tread design optimizes road contact, enhances overall performance, and reduces road noise.

OFF-ROAD TRACTION
Stone ejectors channel away snow, water, mud, rocks, & other debris to maintain maximum grip and performance.

PERFORMANCE TREAD DESIGN
Multidirectional sipes create greater traction in snowy weather and stepped tread blocks allow more stable control.

ALL-SEASON PERFORMANCE
Large, open shoulder blocks greatly improve off-road traction and enhance grip in extreme weather conditions.